In order to deeply know the market operation situation of Green World specialty stores in and around Calabar of Nigeria, Mr. Zhaoyu Zhou, manager-in-training and manager of IT department of Green World Nigeria Calabar branch, visited the specialty stores in Calabar one by one on June 23 and June 24, 2011, aiming at formulating business strategies that cater to the needs of market development and ensuring the steady growth of sales performance of Calabar branch. During his visit, Mr. Zhaoyu Zhou carefully listened to various situations reflected by storekeepers and distributors, and meanwhile, he carefully took notes and made conclusions.¡£
In the two days¡¯ specialty stores visiting, Mr. Zhaoyu Zhou received warm welcome and reception from each storekeeper.
This investigation reflects the market potential and all the aspects needed to be improved in Calabar. For instance, the specialty stores are lack of organized, systematic and periodic professional training; how to formulate the business strategy for the undeveloped market in east of Nigeria, and so on. For the problems above, Green World Nigeria Calabar Branch will find out the best solution within the shortest time. Calabar Branch will hold a market communication meeting of specialty stores and top distributors next week in order to draw up a detailed and feasible strategy for market development by absorbing their collective wisdom.
Green World Nigeria Calabar Branch has set a solid foundation. We believe that Green World Calabar Branch will become better and better under the collective efforts of all staffs in the company, specialty stores and distributors from different levels.