On May 19th, Green World International Togo Branch held the first awarding ceremony at the National Grand Theatre of Togo. Although it was held on Monday, a working day, the venue was still crowded with people. Nearly a thousand distributors, partners and guests gathered together to witness this significant moment.
Traveling Thousands of Miles for Promise
Before the conference, Prof. Deming Li, President of Green World International Group, along with Mr. David L. Zhang, Vice President of Green World International Group and President of African Region, and Mr. Bruce Huang, General Manager of the Cape Town branch and the French-speaking West African Region, set off from Ghana. After a long journey of 12 hours and over 1,200 kilometers, they crossed the heartland of West Africa and headed for Togo.
However, upon reaching the border of Togo, the delegation encountered an unexpected delay in entering the country. Due to visa issues, they were detained at the border checkpoint for several hours, and the sweltering conditions made the waiting process particularly agonizing.
What was truly touching was that dozens of representatives of Togolese distributors had been spontaneously waiting outside the border checkpoint for a long time. Despite their clothes were soaked with sweatthe because of scorching heat, yet they had been waiting patiently with warm smiles, which deeply moved the delegation.
Thousand People Witnessing Grand Event Passion Igniting Entrepreneurial Dream
By 8 a.m., the main venue, which could accommodate a thousand people, was already full. The aisles on both sides and the back area were crowded with participants who were eagerly awaiting the opening of the event. The scene was immersed into the warm and cheerful atmosphere.
The conference kicked off in the solemn and warm atmosphere. The general manager of the Togo branch took the stage to deliver a welcome speech. She recalled the years of hard work striving forward with the distributors, and expressed her heartfelt gratitude to each partner for their great support. Then, all the participants stood up spontaneously and sang a hymn together, with the sound resounding throughout the entire venue.
The most exciting awarding ceremony brought the atmosphere of the conference to the climax. Amidst the enthusiastic applause from the audience, the outstanding distributor representatives winning Outstanding Specialty Store Award, China Tour Award and Star of the Year Award took the stage one after another to receive their honors. They shared their humble and straightforward stories of transforming from ordinary entrepreneurs to industry leaders. The sincere speeches resonated throughout the venue, and many participants shed tears. At this moment, the audience and the winners on the stage were closely connected, jointly witnessing the glory of the hardworking individuals, and also demonstrating the vigorous vitality and unlimited possibilities of Green World in the Togo market.
Cultural Integration Promoting Cooperation Mutual Interaction Boosting Development
During the specially arranged "Cultural Integration" part of the conference, the representative of the Togo distributor presented a big gift to the delegation. They not only presented Prof. Deming Li, Mr. David L. Zhang and Mr. Bruce Huang with exquisite traditional clothing, but also bestowed upon each of the three leaders a unique indigenous name with special significance in accordance with the highest local etiquette:
Prof. Deming Li was named "Adjovi", which means "joy" in the Ewe language of Togo, symbolizing the vitality she has brought to the local market; Mr. David L. Zhang was named "Kpatcha", meaning "strength", highlighting his tenacious spirit in the development of the African market; Mr. Bruce Huang was named "Sambiani", meaning "kindness", reflecting his people-oriented management philosophy. This was not only an acknowledgement and respect for them as individuals, but also reflected the achievements and far-reaching influence of Green World International Group in the local market.
In a solemn and warm ceremony, the three leaders, dressed in colorful ethnic costumes, accepted this special honor. The audience burst into prolonged applause, and many distributors shed tears of excitement. This precious gift, carrying cultural identity and emotional resonance, was bound to become the most touching footprint in the development history of the Togo market..
Conduct In-depth Investigations, Listening to Feedback from Market
After the award ceremony concluded successfully, Prof. Deming Li led the senior management team of the group to rush to the local specialty store in Togo for on-site inspection. They soon devoted themselves to work with great enthusiasm regardless of fatigue from the long journey.
The specialty store was with a unified brand style of decoration: The products are displayed orderly, the layout of the display area is scientifically reasonable, and the overall environment is bright and elegant. This standardized modern business model fully demonstrates the thriving development trend of the brand.
Prof. Deming Li and her delegation conducted an in-depth investigation into the operational details of the specialty store. They highly praised for the vitality of the store and proposed constructive suggestions for further enhancing the customer experience.
During the subsequent in-depth investigation, the delegation focused on understanding the sales dynamics of the local market, inquired in detail about the market performance and consumer feedback of each popular product, and listened attentively to the valuable suggestions from the distributors regarding product design concepts and user experience optimization.
The successful conclusion of this trip to Togo marks a solid and warm step forward in the group's global strategy. Although the economic development of Togo is relatively lagging, the local people's simple, kind, hardworking and resilient qualities deeply touched every member of the inspection team. Green World International Group adheres to the concept of "mutual benefit and win-win", not only bringing high-quality products to this land, but also hoping to create sustainable development opportunities for the local residents through Green World business platform. The mutually beneficial and win-win cooperation model not only reflects the social responsibility of the enterprise, but also lays a humanistic foundation for the group's sustainable development in the African market. In the future, we will continue to use products as the carrier and cooperation as the bond, and work together with the people of Togo to create a better life.