On the afternoon of May 22nd, 2025, Prof. Deming Li, President of Green World International Group, arrived in Abidjan, the capital of Cote d'Ivoire, along with Mr. David L. Zhang, Vice President of Green World International Group and President of Green World Africa Region, and Mr. Bruce Huang, General Manager of Green World International Cape Town Branch and the French-speaking West African Region, and started a two-day intensive inspection and visit.
On the evening of the same day, the Second Distributor Award Ceremony of Green World International Cote d'Ivoire was grandly held in Abidjan, the economic capital of Cote d'Ivoire, also known as the "Little Paris of West Africa". The venue was filled to capacity, with distributor representatives from all over Cote d'Ivoire gathering. This event had four award categories, including 11 China Tour Awards, 5 Car Awards, 1 Luxury Car Award and 1 Villa Award.
At the Car Award Conference, Mr. David L. Zhang gave a comprehensive interpretation for the Group's brand logo. He explained each letter in the logo in detail and made an in-depth analysis of its graphic elements, vividly interpreting the Group’s corporate core value of “People-oriented and Honesty First”, as well as the Green World health concept of “From Nature, Beyond Nature, Back to Nature”:
● The seven stars
The seven stars, also known as the Saptarishi, in traditional Chinese culture, symbolizes auspiciousness and wisdom. The arc of glowing Saptarishi in Green World logo stands for the determination of Green World to explore and reveal the recipe of regimen for human beings. It also represents the journey through which Green World leads her executive staff and business partners towards a prosperous future.
● The hand-shaped leaves cherishing a young shoot
In the middle of Green World logo, a young shoot is cherished by a pair of fresh leaves in shape of hands symbolizing protection and cherishment of Green World people. The young shoot stands for Green World business in health and regimen. The leaves and shoot, together, means that executive staff and business partners, led by the company are focusing on Green World health business which aims at providing protection and maintenance of human health.
● GREEN WORLD
The GREEN WORLD letters capitalized in black stands for fertile soil in which lives thrive. It is the soil in which the young shoot grows and flourishes. GREEN WORLD stands for the vigorous life of Green World business which is rooted deeply in Mother Nature and the heart of consumers from around the world..
Additionally, Mr. David L. Zhang also interpreted the meaning behind each letter of "GREEN WORLD":
● G - Global: The company will enable you to travel around the world, allowing you meet different people from all over the world.
● R - Real: The company is real and trustworthy, and the products are reliable.
● E - Energy: The products can give you vitality, bring you wealth, and help you reach a higher level.
● E - Ever: The company will stand for a long time.
● N - Natural:The products are made of natural herbal ingredients.
● W - Wealth: It means the perfect combination of a sound mind, a high quality of life and a healthy body.
● O - Opportunity: We are here to empower you and help you realize your dreams.
● R - Respect: As long as you devote yourself to Green World and go all out, you will definitely gain endless respect and achieve success.
● L - Love: It represents love and blessings.
● D - Determination: It means clear goals and teamwork.
In the special part of the award ceremony, representatives of Cote d'Ivoire distributors carefully prepared traditional costumes for. the top executives. Under the witness of all participants, Prof. Deming Li, Mr. David L. Zhang and Mr. Bruce Huang respectively changed into traditional Ivorian robes with strong national characteristics. The three senior leaderships wore traditional costumes and had cordial exchanges with distributor representatives. After the ceremony, they took commemorative photos to capture this memorable moment.
After the event, the company specially prepared dinner for outstanding distributor representatives. In a relaxed and pleasant atmosphere, they had in-depth exchanges on future cooperation and development.
On the morning of May 23rd, the Green World International Group delegation inspected the new location of Green World Cote d'Ivoire Branch. Prof. Deming Li carefully reviewed the office facilities and daily work processes, and held a meeting with all staff members. At the meeting, Prof. Deming Li engaged in friendly discussions with everyone and delivered a speech, sharing in-depth thoughts and insights on the future development direction of the branch.
After the inspection of the branch, the delegation immediately visited the specialty store. Prof. Deming Li observed the complete sales process and fully recognized the professionalism and service level of the sales team. Furthermore, Mr. David L. Zhang proposed suggestions on optimization for key processes.
The visit concluded with a group photo in front of the new office building, capturing a vibrant team spirit from the overseas team of Green World International Group.
Focus on Agricultural Business Opportunities and Explore Potential Cooperation
On the afternoon of the same day, the delegation visited SARA 2025-International Exhibition of Agriculture and Animal Resources held in Cote d'Ivoire International Convention and Exhibition Center. At the exhibition site, the delegation focused on the deep processing technology exhibition area of Cote d'Ivoire’s characteristic agricultural products such as cocoa and coffee, and had in-depth exchanges with many exhibitors on product research and development, and market applications. These first-hand market information and technical trends will provide an important basis for Green World to formulate the West African market development strategy.
This visit to Cote d'Ivoire not only deepened the strategic cooperation relationship with existing distributors, but also laid a solid foundation for the long-term development of Green World in the West African market. Through field visits and in-depth exchanges, the delegation has fully grasped the local market dynamics and consumer demand, which provided an important basis for the next market expansion strategy.
Following the Cote d’Ivoire visit, Prof. Deming Li and her team are scheduled to arrive in Mali on May 24th to continue the West African market inspection trip.
